Wakami: Dreams and Opportunities Can Change Our World
Fashion, unbeknownst to most, has the capability to impact and change the world. Ubiquitous throughout the fashion industry is a common goal to connect products with individuals, allowing people to embrace their own individuality and style. But every once in a while, there comes a brand that transcends the ideals of self-expression by incorporating a more global, philanthropic approach, which is exactly what Wakami has so effortlessly accomplished.
Wakami is a unique, socially conscious brand that designs bracelets and necklaces. The most notable aspect of the brand is that each piece is handmade by Guatemalan artisans in rural communities. These creative individuals are the primary influence behind Wakami’s culture, as the brand was realized through their hopes and dreams of one day improving their lives. Through Wakami’s entrepreneurial driven model, artisans are able to empower themselves and become leaders of change in their communities. This initiative has the remarkable potential to improve not only the lives of individuals and their families, but also the lives of successive generations, which will in turn break the poverty cycle. This impact extends across nutrition and education, energy and clean water, environmentally conscious and sustainable gardens, as well as the well-fare of the community as a whole.
Such a powerful concept has the capacity to impact the world in more incredible ways than one, but most importantly, it has the power to facilitate change. Wakami’s social vision has made the significance behind this concept quite simple:
Dreams + Opportunity = Change.
Dreams are something that belong to each and every one of us, whether big or small. They come from within and when fulfilled, exude from within us a sense of satisfaction and empowerment unlike anything else. And that’s exactly what Wakami believes in. Dreams aren’t meant to be viewed from afar; they’re meant to be lived. It is up to the individual to chase after his or her dreams, to make a difference in the world, and become mindful of the world around us.